WOOD FINANCIAL

BRANDING | CONTENT CREATION | SOCIAL MEDIA

NEW BRANDING

Having recently changing the business name, Wood Financial needed a new brand. This was to propel the business to the next level matching their growth over the past year. It was important to add a professional look whilst still displaying a friendly and approachable touch.

KEEPING CONSISTENT

Being consistent is one of the most important aspects of establishing a brand identity. We wanted a calming colour palette to convey that feeling around the business. As accounting can be stressful for a business owner, it was important that Wood Financial would take that off the client.

We set the typography for headings and body text and how they would be used over images. From creating a structured plan using these digital assets we could then post these on social media platforms, in turn growing the brand identity.